Conduct a SWOT analysis discussing the strengths, weaknesses, opportunities, and threats of the healthcare organization in your marketing plan.

SWOT Analysis (Strength,weaknesses, opportunities and threats)

Conduct a SWOT analysis discussing the strengths, weaknesses, opportunities, and threats of the healthcare organization in your marketing plan. Apart from the title page and reference page, write a 3-4 page SWOT Analysis paper in APA format. In your paper, incorporate a minimum of 3 references in addition to the textbook.

The SWOT analysis should include the following four components:

Strengths  An organization’s resources and capabilities that can be used as a basis for developing a competitive advantage.
Weaknesses Internal attributes that the organization might struggle. The absence of certain strengths may be viewed as weaknesses.
Opportunities  External conditions that may reveal certain new opportunities on profit and growth.
Threats  Factors or changes in the external environment that may present threats to the organization.