What would you recommend the company do?

1. An overview of the company. This should include its origin, its mission statement and the size & reach of the company. If this information is not provided in the case text, consider searching external sources. 2. Do a SWOT analysis of the company. Use the information provided in the case as well as any external information you feel is appropriate. 3. Answer the questions at the end of the case. 4. What would you recommend the company do? Where you might want to dig deeper into your answers is in responding to the questions – really think about what the questions are asking and why that is important. Further, when you get to your recommendations, make certain that you take the chance to be specific and actionable. When you suggest something, explain why it matters, and what, exactly a company should do to complete the task you set for them. Please find the cited resources, i can possible find it online, example: pdf,e-book or website, please provide the link ( pfd, book, website)