Select one of the following,
(a) the codification + the personalisation knowledge management (KM) orientations of Hansen et al (1999)
(b) one of the two social + one of the two technostructural KM orientations of Alvesson and Karremen (2001)
1. Compare and contrast the key characteristics of your two selected KM orientations, in particular, in relation to their view of the nature and treatment of knowledge. [20%]
2. Compare and contrast the implications for an organisation of adopting each of your two selected KM orientations for its:
a. HRM practices (e.g. in relation to reward) [25%]
b. use of IT [25%]
c. developing and mobilising strategic assets [30%]
Employ examples where appropriate to support your discussion.\”
1. First select either (a) or (b). Then use your two selected KM orientations to address questions 1. and 2., where you will find that your two selected orientations will view knowledge differently (one more in relation to the \’objectivist\’ view of knowledge and one more in relation to the \’practice-based\’ view of knowledge), and as a result each of your two selected orientations will have different implications for HRM policies, the type of IT that might be useful, and the way in which different intangible assets may be viewed.
2. Use appropriate concepts, theories, or frameworks from the module to support and/or frame your discussion.
3. Use appropriate examples to illustrate (preferably your own), and where useful, results from relevant empirical studies (these can be found in academic KM journal articles, a number of which are referred to in Hislop, for example).
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