What are the similarities and what are the differences between KFCs in China versus fast food restaurants in the U.S. (or Australia)?
Questions 1-4 below: Question 1: What are the similarities and what are the differences between KFCs in China versus fast food restaurants in the U.S. (or Australia)? Question 2: What special challenges did Yum face in exporting the KFC model, and how did Sam solve them? Question 3: How can Sam make sure that fast food restaurants in China don’t […]