One of the most important strategic decisions that any firm makes is the design and development (or redesign) of its goods and services. Describe a product or service that you believe has been designed (or redesigned) using properly integrated design and service practices as discussed in Chapter 6. Next, describe a product or service that you believe has not integrated proper goods and/or service design practices. Give a brief explanation to validate both of your opinions.
Please use online sources only.
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