Conduct a thorough environmental scan of the global marketplace to identify and analyze anyopportunities or threats to the company, brand, and the product.

need help and need it done by tuesday afternoon The External Marketing Environment in the Global MarketplaceAssignment 4 Scenario:The car sharing business has grown in popularity throughout the world in densely populatedmajor city centers. As the new marketing associate for U Drive Transport, you are tasked withconducting a thorough environmental scan of the global marketplace to identify and analyze anyopportunities or threats to the company, brand, and the product. To familiarize yourself with thecar sharing industry, visit the websites of a few direct competitors of the company:● Perform a search for “car sharing” on the Internet and look at two other competitors.Directions for Executing this Assignment:To complete this Assignment, respond to the following checklist: Watch the video on U Drive Transport: Click Here Download and complete the Environmental Analysis Template located on the ResourcesIcon.Directions for Submitting this Assignment:Review the grading rubric below before beginning this activity. For additional help withyour writing and APA citation, please visit the Kaplan University Writing Center accessedin the home area of this course. Compose your Assignment as a Microsoft Word documentand save it as (Example: TAllen-MT219 Assignment-Unit 4.docx). Submit y