Identify general level of competition in the countries (intensity, number of competitors and potential new entrants/availability of substitutes)
Order Description
Please note that the paper is a group project and since you already wrote about Vietnam I want you to only concentrate on Vietnam and the sub topics below. Therefore all the pestel you wrote earlier is valid
Vietnam (Kwadwo) and Mexico (Angelica)
Opportunity comparison across the two analyzed countries ( put in table since I will only be talking about Vietnam)
i. Market size, growth
ii. Business climate
iii. Industry structural advantages (e.g., access to suppliers; ease of entry; government support; limited internal competition)
iv. Other opportunities from PESTEL and Industry factors
Risk comparison across the two analyzed countries (Week 4) (put in table since I will be only talking about Vietnam)
i. This is the flip side of opportunity; focus only on risks relevant for your company;
ii. Identify general level of competition in the countries (intensity, number of competitors and potential new entrants/availability of substitutes)
iii. Other risks from PESTEL and Industry factors
Opportunity Factors and trends
KWADWO – Economic: What is the market size and growth forecast FOR YOUR COMPANYS PRODUCT/SERVICE. Be specific about who your buyer is, then find measures that will help you determine how many buyers are in each country market. For example, you might use something like the number of passenger car registrations to size the automobile market if your client is an auto maker. Get s close as you can to measuring the number of your target Buyers in these countries.
KWADWO – Opportunity Support factors for your product/service. (PESTEL)
Threat Factors and trends
KWADWO – The key industry factors and trends that will likely affect the general level of competition for this product/service (Use Porters 5 +2 forces)
To Porter, competition or rivalry in an industry can be fierce, moderate, or limited, depending on the strength of the other forces; e.g., fewer buyers increases the intensity of competition among industry firms, as does the threat of new entrants or the cost for a company to exit a market.
KWADWO and ANGELICA – Other Threat factors for your product/service (PESTEL)
Opportunity Factors and trends
Economic: What is the market size and growth forecast FOR YOUR COMPANYS PRODUCT/SERVICE. Be specific about who your buyer is, then find measures that will help you determine how many buyers are in each country market. For example, you might use something like the number of passenger car registrations to size the automobile market if your client is an auto maker. Get s close as you can to measuring the number of your target Buyers
in these countries.
KWADWO – Opportunity Support factors for your product/service. (PESTEL)
Threat Factors and trends
The key industry factors and trends that will likely affect the general level of competition for this product/service (Use Porters 5 +2 forces)To Porter, competition or rivalry in an industry can be fierce, moderate, or limited, depending on the strength of the other forces; e.g., fewer buyers increases the intensity of competition among industry firms, as does the threat of new entrants or the cost for a company to exit a market.
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