Evaluate the current market share and determine where the opportunity for growth is.

Verizon is one of the largest communication technology companies in the world. We operate America’s largest 4G LTE wireless network and the nation’s premiere all-fiber broadband network. Verizon’s main operations are as a cable provider, Internet provider, and cell provider.

Problem Statement
Even though Verizon wireless division has seen good growth and market share, they are expected to contribute even more to the overall company’s success. The expectation is to continue to reduce expenses and increase sales and market share in the coming year. The main problem is how to continue growing market share and expanding coverage areas across the country.

Objectives
Evaluate the current market share and determine where the opportunity for growth is.
Evaluate areas across the country that are currently not serviced by Verizon wireless and expand to those areas.
Offer competitive prices and services to grow customer base