Is it more likely, for example, that people will buy cigarettes because they want to feel autonomous or because the cigarettes will make them attractive to the opposite sex?

This is an explanatory synthesis essay. The instructions are: Compare and contrast the types of appeals underlying these ads, as discussed by Jib Fowles in his article, “Advertising’s Fifteen Basic Appeals”. To what extent do you notice significant shifts of appeal from the 1940s to the present? Which types of appeal seem to you most effective with particular product categories? […]

Write a research paper focusing on an in depth analysis of the issues in applying IFRS (International Financial Reporting Standard) to Islamic Financial Transactions.

This research paper will focus on an in depth analysis of the issues in applying IFRS (International Financial Reporting Standard) to Islamic Financial Transactions. The research will include exploring the issue of the recognition of sales on contracts, the accounting treatment of Ijarah, and applying IFRS to Takaful. The paper will explore the treatment of each under Islamic accounting rules […]

Appraise the current research evidence regarding suicide risks associated with the use of antidepressant medications in the treatment of depression in children and adolescents.

Based on your review of these materials, appraise the current research evidence regarding suicide risks associated with the use of antidepressant medications in the treatment of depression in children and adolescents. In your response, answer the following questions: What preconceptions, if any, did you bring to this controversial issue, perhaps based on your personal experiences or the experiences of family […]

Construct an investment portfolio of five companies, you have been allocated a hypothetical 100,000 to invest in shares quoted on the London Stock Exchange.

You have been allocated a hypothetical 100,000 to invest in shares quoted on the London Stock Exchange. You are required to construct an investment portfolio of five companies. The companies can be any five listed on the London Stock Exchange (including the Alternative Investment Market). The companies may be non-UK but must have London as the primary listing, i.e. not […]

It is sometimes suggested that radiographers leave a large gap between the patient and the film to magnify small anatomical features in an image. Why can this be problematic and actually lead to an image with less diagnostic value?

It is sometimes suggested that radiographers leave a large gap between the patient and the film to magnify small anatomical features in an image. Why can this be problematic and actually lead to an image with less diagnostic value?